Author: Dave Claxton

I'm a PR professional and former journalist for SportTechie. I'm blogging about how business is increasingly impacting sports in this ever connecting world.
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Under Armour And The MLB – The Scrappy Upstart Joins The Big Leagues

Many eyebrows were raised two weeks ago when Under Armour, the upstart sports clothing brand announced a ten year deal to become the exclusive and official uniform provider to America’s Major League Baseball (MLB) from 2020 onwards.